Isn't it annoying that you can't get SEO results quickly for your website's SEO?
Everyone says it takes 6 months to a year and in some cases even several years to see SEO results, which is wrong if you are starting from scratch ...
Well, I've got some bad news and some good news for you.
Let's start with the bad news ...
SEO is a long term strategy. It's not about doing it for a few months and then quitting. And if you stop your SEO optimization, your competitors will eventually overtake you, like a representative who stops prospecting ...
Now on to the good news.
You can get short term SEO results. You can't get all the results you want right away or rank for your ideal keywords right away, but that doesn't mean you can't get SEO results quickly - that is, within 90, 60 and even potentially 30 days!
I've even seen SEO results in less than a week when you send a website sitemap to Google Search Console and share the optimized page or article on social media. Social media clicks to your page signal Google to revisit and re-index the page when you have Google Analytics installed on your website.
So how do you get SEO results quickly in a matter of months?
Well, let's start by thinking differently about your SEO strategy for the natural referencing of your website.
SEO is not just about content and links
If you want to position your website number 1 on Google, what do you need?
Well the data shows you need to write long content. Because the web page that ranks on Google's page 1 contains an average of 1,890 words!
And of course, what is unrelated content? Because the 2 most important factors that affect SEO industry rankings are domain level links and page level links ...
But here's the problem: SEO isn't what it used to be. Until 2010, you could add keywords to your meta tags and get rankings in a matter of months.
And as the web got more and more crowded, you could get results by doing the same thing originally, but you also had to make a few links. It worked really well between 2010 and 2013, when the all-new Google Hummingbird search engine arrived in August 2013.
As more and more websites and blogs appeared, everyone started to focus on content marketing. It was the thing to do that worked well in SEO. From 2013 to 2017, if you created tons of textual content, got some social shares, and grabbed some natural backlinks, you could dominate Google in SEO in your industry.
But now there are over a billion blogs if you include WordPress.com, Medium, and Tumblr.
This means Google has a choice when it comes to determining which sites to index first.
In other words, just because you write lengthy content or create backlinks doesn't mean you're going to rank well on the first page of Google's search results. Millions of other sites do it too.
And even if you got there early and your site is 10 years old, it's not so easy to dominate the web anymore!
Watch the traffic from sites like Wisegeek. Previously, they dominated the web because it is a site with thousands of news articles.
But look at their traffic now ...
According to SEO Ubersuggest, Wisegeek receives approximately 49,211 visitors per month in the United States from organic Google (non-paid). It may sound like a lot, but their traffic is continually decreasing.
It doesn't matter that the site has 8,761,524 backlinks from 74,147 referral domains.
Now you can argue that Wisegeek doesn't have the best content. But there are tons of examples of sites with amazing content that have the same issues.
For example, Derek Halpern of Social Triggers creates great content. Just go take a look at some of his blog posts.
But let's dive into his traffic statistics ...
According to Ubersuggest, it receives approximately 26,640 visitors per month from Google in the US and 993,790 backlinks from 5,678 referring domains.
And it is positioned on very good terms. Just look at the first few pages it ranks for with terms like "how to become more confident".
But even Social Triggers have struggled to hold onto their traffic over time. This has nothing to do with Derek, he's a smart entrepreneur, but he decided to stop and focus on his new business, Truvani, which is doing well (dixit Neil Patel)
In conclusion, even if content and links are necessary, they no longer guarantee success!
So what's the best way to get good SEO positions fast these days?
You must aim for the fruits to be carried.
Of course, you need content, you need links, and you need to optimize the 198 other factors that Google uses to get the optimal organic SEO traffic volume.
But it's unrealistic for you to do everything. Even if you hire an SEO agency to help you.
And, you can't afford to wait 12 months for the results of an SEO campaign.
Which means that your only solution is to look for the fruit at hand.
Now, I wish I could tell you what the hard work is, but it varies for each site. What I can do is show some of the simple tactics that work and are easy to implement.
SEO strategy # 1: don't put dates in your URL
At the very beginning, I used to have dates in my URLs, especially for posts, because that was a default option in WordPress. I haven't thought twice about it. But as soon as I deleted the dates from my articles, my search traffic increased dramatically!
A dated page or article declines in positioning as time goes on.
When you search for "the Olympics" for example, Google will assume that you are interested in upcoming and recent Olympic games. Google will therefore logically offer these to you first.
SEO Strategy # 2: Link to the Most Popular Posts from Your Sidebar
The website must be rather well positioned around search terms on content marketing.
A WordPress extension automatically adds links to relevant pages and articles at the bottom of the pages. This makes it possible to link pages and articles dealing with the same subjects. around related search terms. A group of linked pages is more powerful than a single page.
Also present in the side column of the news page with the articles.
If you haven't done this yet, you should consider giving it a try as it will quickly move your rankings up in Google.
You won't see results in 30 days, though, but in a few months you will notice these pages will climb on Google.
You can also put permanent links to pages or articles of your choice.
SEO strategy # 3: land and grow
I'm talking about it because it works really, really, really well.
This is also one of the main reasons why Neil PATEL (web marketing consultant) makes Ubersuggest a powerful SEO tool. Not just for you, but also because he uses it for the "land and grow" strategy to increase his search traffic.
Here's how this SEO strategy works to get SEO results fast.
First you need to sign in to Google Search Console.
Once you are logged in, click on the “Performance” link. A list of keywords for which you are ranking appears.
Then, click on the most popular term for which you are positioned. Make sure this keyword is not your brand name.
Then click on "pages". You will see the page that matches that keyword.
Then head to Ubersuggest and enter this keyword. Once the report loads, click on "keyword ideas" in the sidebar. You will see a report that looks like this:
You will see a long list of keywords which are variations of the main keyword you are already ranking for. Most of these terms are taken from Google Suggest.
If you take the popular phrases related to the main term you are already positioned for and incorporate them into this page, you will notice that in the next 30-60 days your search traffic will increase dramatically.
But when using this strategy, you need to make sure your content is fine-tuned. You can't just add more keywords, you have to rework your content to make it meaningful and flow naturally.
The reason why this SEO strategy is my favorite tactic is that content marketing is one of the pillars of an Inbound Marketing strategy.
Writing content and linking does not guarantee success. But if you grow the pages that Google already likes, there's a good chance you'll get more traffic by ranking on more queries.
SEO Strategy # 4: Hack Google with Your Brand!
Google loves brands. This really is the future of SEO. In addition, brands are more defensible.
As the former CEO of Google said:
Brands are the solution, not the problem. Marks are how you sort the tide.
In other words, if more people search for your brand name on Google, you will notice that your positions will increase ...
Building a brand is not easy and it is a long term approach. But I'll give you a head start ... which only takes 5 minutes.
Before breaking it down, the rule of 7 applies. A person needs to see your brand 7 times before they build loyalty. In other words, if you can continue to keep people coming back to your site in the short term, you will start to build a brand and find that your brand's queries increase in the long term.
The best solution to succeed is to create a subscription to your newsletters to receive your next content.
Strategy # 5: Optimize your click-through rate
You don't need to write new content or create links to improve your positioning.
You can do something as simple as optimize your click-through rate.
Think of it this way, if 1,000 people search on Google and everyone clicks on the second position instead of the first, what does that mean to Google?
He tells Google that the second position should, in theory, be the first. And that's what Google does ... they take the positions people click and move them up, then the ones they don't click down!
If you want step-by-step instructions on how to increase your click-through rate, follow SEO strategy # 1.
Rewrite your source code titles to make them more attractive ...
SEO Strategy 6: Update Your Old Content!
One thing SEO and paid ads have in common is that if you stop doing it, your traffic goes down.
Once you stop paid ads, your traffic through that channel stops immediately!
With SEO, once you stop you will see a slow decline over time.
Remember, there are over a billion blogs on the web now!
Since Google has so many options for keyword indexing sites, they will rank the most recent sites.
By updating your old content, you not only make sure you maintain your traffic, but also increase your traffic.
There is no real strategy in this regard except to check your old content that is generating traffic and make sure it is up to date.
Sometimes you don't have to make a change, other times you might have to change a few sentences or links, and hopefully you don't have to rewrite an entire article too often because the topic is outdated.
And sometimes you might even have to delete a page or post because it's irrelevant. For example, I deleted my old blog posts that deal with social networks like MySpace that no one uses ...
Conclusion
Yes, SEO takes time if you think about it the same as everyone else.
But if you think about it from a strategic perspective, you will discover new opportunities that can deliver SEO results quickly.
You might not get all the traffic you want tomorrow, but you will get SEO results faster!
If you want help finding the fruits at hand with your SEO campaign, you can always contact us. SEO is My core business!
Thanks for sharing this informative post. With DidoGraphic, you'll get the best SEO expert in Kolkata to increase your brand's search engine rankings and grow your business.